How to design a nonprofit website that inspires action

Effective nonprofit websites aren’t just informative—they're engineered to inspire action. Here are some of the key strategies we use to transform websites for the nonprofits we work with.

Designing in the age of AI - Steve Johnson on The Impact Lab Podcast

Furthermore founder Steve Johnson joins The Impact Lab podcast to discuss the intersection between AI, UX and design.

AI design tools are everywhere - what does that mean for designers?

Exploring the ways that AI is helping us in our everyday creative workflows, and why you should be looking at these tools now.

A case for inclusive design

Why inclusive design should not just be a box ticking exercise. By designing with accessibility in mind, we end up creating products that benefit a much wider group of people.

The Harvard Gazette nominated for a 2025 Webby Award

The Harvard Gazette redesign project that we worked on was nominated for a Webby award!

Top tips for winning the Innovate UK Design Foundations grant

After working on many Innovate UK applications we have learned what works well and, more importantly, what doesn’t. If you are an organisation looking to apply for a future round of the Innovate UK’s Design Foundations competition, here are our top tips.

GenAI: Forget how much time it saves you, it's what you do with the time that matters

GenAI’s value has typically been rooted in measuring the time it saves those who use it. Whilst saving time is great, in many cases it’s actually how that spare time is utilised that is the more important metric.

4 creative exercises for design teams

Our favourite activities to help design teams flex their creative muscles, learn new skills, and expand their horizons.

The great SaaS UI design dilemma: Customisation vs consistency

Finding that delicate balance between customisation and consistency is crucial to the success of a product. We explore strategies for maintaining branded, customisable UIs.

Beyond consumption: Encouraging active participation in the open web

Examining the tactics used to encourage participation in open web projects

Why a MVP is not always the right approach

While MVPs can be a valuable approach for product teams, they aren't always the best approach. There are even instances where opting for an MVP may be more harmful than helpful. 

AI without UX is just a fear-inducing empty prompt box

When launching a new AI-enabled product, we understand that striving to be ahead of the pack is important, but at what cost?